Story Telling Unit- Trailers

Trailers need different aspects to make it grab the audience and peak their interests. A trailer should always have;

• A clear genre
• A unique selling point 
• A mood (happy, sad) usually relating to genre
• The enigma 
• Fast moving action
• The title (at the end)
• Building a climax, to then end the trailer 
• Music to help the mood setting
• Some times Montages

My trailer would have to show my genre of a drama. The unique selling point of being about a cult/commune, the mood would be serious. My enigma would relate to the James Johnson character, but my enigma would not be portrayed by a physical person, but the name. I am unsure of the music I would use for my trailer at the moment.